Nintendo today announced the final name of their new console, codenamed the Revolution, which is due to be unveiled in May at E3. The name Wii, pronounced 'We', is intended to represent the fact that the console aims to be for everyone. Aside from making corny marketing puns easier ("Wii will put people more in touch with their games … and each other.", "Wii will break down that wall that separates video game players from everybody else."), the name is also supposed to symbolize people gathering to play in addition to the console's unique controllers. Unique name, unique controllers, unique experience... sounds enjoyable. You can bet that come May 10th I'll be standing in line waiting to play "Wiiiiiiii..."

Nintendo hopes their new name will be easy to remember, easy to identify, and will make their console stand out from the crowd (three consoles is a crowd, apparently). I suppose anything is better than the "Dolphin" right? Discuss what you think on our forums!

Below is the full press release:

"Introducing … Wii.

As in “we.”

While the code-name “Revolution” expressed our direction, Wii represents the answer.

Wii will break down that wall that separates video game players from everybody else.

Wii will put people more in touch with their games … and each other. But you’re probably asking: What does the name mean?

Wii sounds like “we,” which emphasizes this console is for everyone.

Wii can easily be remembered by people around the world, no matter what language they speak. No confusion. No need to abbreviate. Just Wii.

Wii has a distinctive “ii” spelling that symbolizes both the unique controllers and the image of people gathering to play.

And Wii, as a name and a console, brings something revolutionary to the world of video games that sets it apart from the crowd.

So that’s Wii. But now Nintendo needs you.

Because, it’s really not about you or me.

It’s about Wii.

And together, Wii will change everything."